- Awareness campaign to highlight the responsibilities of dog owners
- Campaign to address attacks on humans and livestock
Minister for Rural and Community Development, and the Gaeltacht, Dara Calleary TD and the Minister for Agriculture, Food and Marine, Martin Heydon TD have today (24th March 2025) launched a major national awareness campaign to remind dog owners of their responsibilities.
The campaign which was originally launched in April 2024 entitled – ‘It’s not your dog’s fault, it’s yours’ – is aimed at highlighting the responsibility of dog owners. It will address the harm that uncontrolled dogs can do to people and to livestock.
This campaign follows closely from a series of related initiatives:
- Increases in on-the-spot fines up to €300 including trebling of fines for serious offences
- Additional €2 million to support dog pounds in 2023 and a further €2 million in 2024
- The establishment of the Dog Control Stakeholder Group in 2024
- Introduction of regulations to ban XL Bully type dogs in 2024
- The recruitment of up to 40 additional dog wardens this year
The campaign will run from 24th March 2025 until 20th April 2025 across radio, podcasts, print, out of home, and online media.
Visit gov.ie/dogs or gov.ie/madraí to find out more.